Understanding How Visitors Navigate Your Website

In the third post of our Introduction to Website Marketing Series, learn how to track visitor behavior on your website using Matomo analytics. Create new segments to help analyze user flow reports and transition data. See how these reports help to identify where optimizations may be needed on your site.

Highlighting Your Strategic Edge to Drive Traffic

In the second post of our Introduction to Website Marketing Series, we discuss creating a strategic content plan that showcases your expertise and drives traffic to your website. Check out these tips if you're struggling to keep your website's content fresh and exciting.