Blog

How to Audit Your Website Content

Whether you have a newly launched website or a site whose content has seen fresher days, it's a great time to assess what information your visitors want, need, or aren't using and take appropriate action to improve it. For those not so "Type A" website owners who aren't as excited about "getting organized" and wondering if this post is relevant to your website, answer this simple question: Do you know exactly what content lives on your site and who owns it?

Understanding Your New Monthly Analytics Report

Building websites takes a great deal of maintenance and a deep understanding of users and their goals. So how do you, as a content editor, know what the user wants? The first step is understanding your monthly analytics report. We break down each section of the Matomo analytics report to give you insight into what the data can tell you. 

How to Start Goal Tracking for Your Website

One of the first steps to building a website is to determine what the goals for that site will be. Every website's content and structure should be built with the intent of getting the visitor to the desired action, or goal! Follow along for a step-by-step guide to getting started with goals.